Inés Masip Rojas

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	<title>Inés Masip Rojas</title>
	<link>https://masipworks.com</link>
	<description>Inés Masip Rojas</description>
	<pubDate>Thu, 08 Sep 2022 11:23:18 +0000</pubDate>
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	<language>en</language>
	
		
	<item>
		<title>About</title>
				
		<link>https://masipworks.com/About</link>

		<pubDate>Fri, 16 Apr 2021 11:01:56 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

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		<description>
	
&#60;img width="826" height="964" width_o="826" height_o="964" data-src="https://freight.cargo.site/t/original/i/4858fb49a659b118d4924e8269bf69a1dd9007494bfaedb35d7efc6bfe433051/Captura-de-pantalla-2020-03-19-a-las-19.00.16-copia.jpg" data-mid="111544000" border="0" data-scale="71" src="https://freight.cargo.site/w/826/i/4858fb49a659b118d4924e8269bf69a1dd9007494bfaedb35d7efc6bfe433051/Captura-de-pantalla-2020-03-19-a-las-19.00.16-copia.jpg" /&#62;
	

(ES) Soy mallorquina. Vivo donde puedo*.
Escribo anuncios, artículos y otras historias, para que las marcas estén más cerca de la cultura y la cultura esté más cerca de lo que necesitan las personas. A veces no es fácil, pero al final, siempre vale la pena.
(EN) I’m from Mallorca. I live where life takes me*. 
I write ads, articles and stories to bring brands closer to culture and culture closer to what people need. Sometimes it’s not easy, but at the end of the day, it’s always worth it.


Experiencia / Experience:


Freelance Copywriter
2019 - Actualidad / Present**


&#38;amp;Rosàs
Creative Copywriter
2017 – 2019


Full Circle Karma
Creative Copywriter
2017


elBulliLab
Brand Manager 
2015 - 2016
* Lugares en los que he vivido/ Places where I’ve lived in:
Barcelona, Catalunya, España (09/2012 - 07/2021)
Sibundoy, Putumayo, Colombia (12/2021 - 03/2022)London, England, UK (06/2022 - 12/2022)
Mallorca, Illes Balears, España (ATM)
**Some of the companies, creative agencies, and creative directors I've had the pleasure to work with so far:&#38;nbsp;
Penguin Random House, Barcelona
Havas Creative, Barcelona

Samson&#38;amp;Surrey, Miami
Domestic Data Streamers, Barcelona
DUDE, London
Ferran López, Barcelona
Jesús Revuelta, Barcelona
CNX Spain (Condé Nast Studio), Barcelona
Vasava Studio, Barcelona
Positive Studio, Mallorca
FLIRT, Barcelona
Gemma Villegas, Barcelona
Visyon, Barcelona
Mandarina Brand Society, Mallorca
herraizsoto&#38;amp;co, Barcelona
&#38;amp;Rosàs, Barcelona &#38;amp; Madrid
MACBA, Barcelona</description>
		
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	<item>
		<title>Nav</title>
				
		<link>https://masipworks.com/Nav</link>

		<pubDate>Sun, 21 Jul 2019 13:11:43 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Nav</guid>

		<description>
	Celebrémonos01                                 –Pantalles02 –Farmers03
– Books04&#38;nbsp;
–&#38;nbsp;Antiracisme05 &#38;nbsp;– Cambios06
– Cupra M.C.07 &#38;nbsp;–&#38;nbsp;Mascaretes08 &#38;nbsp;–Aceituneros09&#38;nbsp;
–
Carbonell Awards10 &#38;nbsp;–Alma11
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		<title>Terrassa</title>
				
		<link>https://masipworks.com/Terrassa</link>

		<pubDate>Thu, 08 Sep 2022 11:23:18 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Terrassa</guid>

		<description>


‘In a racist society, it is not enough to be
non-racist, we must be anti-racist.’
- Angela Davis


&#60;img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/6a13446031b6f96c99a7b5a570a8410e368d0e3834a33cecb2203ba1372d6496/terrassa_instagram.jpg" data-mid="152393546" border="0"  src="https://freight.cargo.site/w/1000/i/6a13446031b6f96c99a7b5a570a8410e368d0e3834a33cecb2203ba1372d6496/terrassa_instagram.jpg" /&#62;


(ES) En 2022, el Ayuntamiento de Terrassa quería dejar claro su
compromiso como ciudad antirracista e informar acerca de los servicios de
atención y denuncia que ha puesto a disposición de todo aquel ciudadano que sea
víctima o testigo de una discriminación racista.&#38;nbsp; 
 
Para ello, creamos el lema “Terra sense racisme” (Tierra sin racismo),
un juego de palabras que relaciona directamente el nombre de la ciudad con las
herramientas y acciones antirracistas que ha puesto en marcha este
ayuntamiento. 


Además, creamos la campaña “Terrassa és menys Terrassa” (Terrassa es menos
Terrassa), compuesta por una serie de carteles tipográficos con titulares
contundentes, que daban visibilidad al racismo en todas sus formas, con la
intención de animar a la ciudadanía a denunciar estas discriminaciones. 


(EN) In
2022, Terrassa City Council wanted to make its commitment as an anti-racist
city clear and present its available assistance and advice services to citizens
who might have been victims of or witnessed racist discrimination.&#38;nbsp; 


To this end, we created the slogan "Terra
sense racisme" (Land without racism), a play on words that directly
links the city's name with the action Terrassa has taken to tackle racism.


We also created the campaign "Terrassa és
menys Terrassa" (Terrassa is less Terrassa), consisting of a series
of typographic posters with bold headlines that gave visibility to racism in
all its forms. The aim was to encourage citizens to report racist discrimination. 
&#60;img width="1920" height="2880" width_o="1920" height_o="2880" data-src="https://freight.cargo.site/t/original/i/69e64610c06b16252ddde22c04ab539cb0144c1e66dad0c855adb6fcd043e69d/_DSC0977_WEB.jpg" data-mid="153774224" border="0"  src="https://freight.cargo.site/w/1000/i/69e64610c06b16252ddde22c04ab539cb0144c1e66dad0c855adb6fcd043e69d/_DSC0977_WEB.jpg" /&#62;
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&#60;img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/7784b577408173b4cdac83ae6640307828ca3f1c68f4427042ae2000dc79cf49/_DSC0867.JPG" data-mid="152393578" border="0"  src="https://freight.cargo.site/w/1000/i/7784b577408173b4cdac83ae6640307828ca3f1c68f4427042ae2000dc79cf49/_DSC0867.JPG" /&#62;


Project: Terra sense racisme
Client: Ajuntament de Terrassa
Art Direction: Gemma Villegas
Copy: Inés Masip</description>
		
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	<item>
		<title>Books</title>
				
		<link>https://masipworks.com/Books</link>

		<pubDate>Wed, 08 Jun 2022 14:45:42 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Books</guid>

		<description>

Estos son algunos de los libros y textos que he publicado hasta el momento.&#38;nbsp;
Here are some of my books and other publications to date.


&#60;img width="1155" height="1731" width_o="1155" height_o="1731" data-src="https://freight.cargo.site/t/original/i/c206ee51c1e67eb4f216badff04c9066b32c925897667361cbb8e23354638a78/_DSC5823.JPG" data-mid="150004593" border="0"  src="https://freight.cargo.site/w/1000/i/c206ee51c1e67eb4f216badff04c9066b32c925897667361cbb8e23354638a78/_DSC5823.JPG" /&#62;
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	Back From Vacation (Prólogo / Prologue)
2021, Gemma Villegas y Buen Javier


&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/03b84162c098a9f4937e6463a51fee20c546994ae68da59c013ac32df153cbb5/CuantosCuentosInLow.jpg" data-mid="152436574" border="0"  src="https://freight.cargo.site/w/1000/i/03b84162c098a9f4937e6463a51fee20c546994ae68da59c013ac32df153cbb5/CuantosCuentosInLow.jpg" /&#62;
&#60;img width="1920" height="1281" width_o="1920" height_o="1281" data-src="https://freight.cargo.site/t/original/i/50d57c11eac26bf8edce28f3b026b06064f7f6fd1be25d8200cd954dce0983aa/CuantosCuentosLow.jpg" data-mid="152436573" border="0"  src="https://freight.cargo.site/w/1000/i/50d57c11eac26bf8edce28f3b026b06064f7f6fd1be25d8200cd954dce0983aa/CuantosCuentosLow.jpg" /&#62;


Cuántos cuentos quieres
2022, Ed. Beascoa, Penguin Random House


&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/c9c683875cb809ce6240b49208c9db9355c22b6e9e98b17c077df7b39341f1cb/KatKarateka1_low.jpg" data-mid="152396305" border="0"  src="https://freight.cargo.site/w/1000/i/c9c683875cb809ce6240b49208c9db9355c22b6e9e98b17c077df7b39341f1cb/KatKarateka1_low.jpg" /&#62;
&#60;img width="1980" height="1320" width_o="1980" height_o="1320" data-src="https://freight.cargo.site/t/original/i/73bfc57ed12177e95a8dae872c876a8ac6710c371f261a05055fb5bcd968d58c/KatKarateka2.png" data-mid="152395483" border="0"  src="https://freight.cargo.site/w/1000/i/73bfc57ed12177e95a8dae872c876a8ac6710c371f261a05055fb5bcd968d58c/KatKarateka2.png" /&#62;
Serie Kat Karateka2022, Ed. Beascoa, Penguin Random House


&#60;img width="3000" height="4000" width_o="3000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/46d13bc1313fd5a38a00f27cb8cc9eaad35a341cc98c7077444546274e261051/1752137801823.jpg" data-mid="235613064" border="0"  src="https://freight.cargo.site/w/1000/i/46d13bc1313fd5a38a00f27cb8cc9eaad35a341cc98c7077444546274e261051/1752137801823.jpg" /&#62;Salvaje. Los animales perdidos2025, Ed. Beascoa, Penguin Random House
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	<item>
		<title>Cambios</title>
				
		<link>https://masipworks.com/Cambios</link>

		<pubDate>Wed, 16 Jun 2021 16:19:53 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Cambios</guid>

		<description>- Awards -

El Sol
 Gold: Integrated Campaign &#124; Gold: Best Branded ContentCdeC
Gold: Content &#124; Silver: Ideas &#124; Silver: StrategyEl Ojo de Iberoamérica
Bronze: Audiovisual ContentInspirational IAB SpainGold: RSCPeople &#124; Silver: Branded Content
Silver: Digital Campaigns &#124; Silver: Transmedia Campaigns“Best Branded Content of the Year” for BCMA Spain(2021)
Click here to watch the Case Study with English subtitles
︎


(ES) Cuando tu vida cambia, los objetos que te rodean también lo hacen. 2020 fue, sin duda, el año en el que nos cambió la vida a todos y Wallapop estuvo ahí para hacer que estos giros de guión fuesen más llevaderos. Para la campaña de 2021, recopilamos historias de cambio de usuarios reales de Wallapop a los que la app les ayudó a empezar una nueva vida. Aunque el cambio más grande que retratamos es el de “Ser quien quieres ser”, protagonizado por Lola Rodríguez, la actriz que interpreta a la escritora y activista trans Valeria Vegas en la serie “Veneno”. Una historia que contamos en pleno debate de la “Ley Trans”.(EN) 


When your life changes, so do the objects around you.
2020 was, without doubt, the year that changed everyone's life, and
Wallapop was there to make these plot twists more bearable.


For the 2021 campaign, we compiled real-life stories of
change told by Wallapop users, in which the app helped them to start a new
life. The most significant change we portrayed was Ser quien quieres ser (Be what you want to be), starring Lola Rodríguez, the actress that played
the writer and trans activist Valeria Vegas in the series Veneno.&#38;nbsp; A story we told in the thick of the
Spanish political debate on transgender rights.


Project:&#38;nbsp;Cambios
Client: Wallapop
Creative Consultant: Jesús Revuelta

Creative Director: Trini Rodríguez
Head of Art: Dani Requena

Creatives: Manolo Catalán, Victor Mazariegos, Inés Masip</description>
		
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	<item>
		<title>Cupra Master Convention</title>
				
		<link>https://masipworks.com/Cupra-Master-Convention</link>

		<pubDate>Wed, 16 Jun 2021 16:23:06 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Cupra-Master-Convention</guid>

		<description>If reality doesn’t let us be together, let’s meet in another reality.j


	(ES) Cupra Master Convention fue la primera convención digital en directo de los Cupra Masters, el equipo de profesionales que Cupra tiene repartidos por todo el mundo. Y para ello, Vysion creó un entorno digital en el que los Masters podían interactuar con el universo de Cupra a través de distintas dinámicas de entrenamiento y de un evento que combinó charlas en streaming con realidad mixta, realidad aumentada e interacciones en tiempo real. Mi tarea fue el desarrollo del UX writing del CUPRA eGarage y el CUPRA Auditorium y la creación de los contenidos promocionales del evento, antes y después de que este ocurriera.(EN) 


Cupra Master Convention was the first live streaming digital convention
held by Cupra Masters, Cupra’s worldwide sales team. Vysion created a new
digital environment in which Cupra Masters could interact with the Cupra
universe by carrying out different training sessions and attending an event that
combined mixed reality talks with augmented reality features and real-time interactions.


I was the UX writer for this project. I wrote the microcopy for
the&#38;nbsp; Cupra eGarage and Cupra Auditorium.
I also created the pre and post-event promotional content.


&#60;img width="1526" height="810" width_o="1526" height_o="810" data-src="https://freight.cargo.site/t/original/i/a70eff7d27e9c0298995977b33b736928bd2df51c97e96bb2ed2a31a263a9e89/_jcr_content.resizedViewPort.noscale.assetRootS-1.jpg" data-mid="111594874" border="0"  src="https://freight.cargo.site/w/1000/i/a70eff7d27e9c0298995977b33b736928bd2df51c97e96bb2ed2a31a263a9e89/_jcr_content.resizedViewPort.noscale.assetRootS-1.jpg" /&#62;
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&#60;img width="1526" height="810" width_o="1526" height_o="810" data-src="https://freight.cargo.site/t/original/i/c4a606f61343bc16df67447ed02ce9958d16c4ed30593119e244793bae9c5345/_jcr_content.resizedViewPort.noscale.assetRootS-2.jpg" data-mid="111594892" border="0"  src="https://freight.cargo.site/w/1000/i/c4a606f61343bc16df67447ed02ce9958d16c4ed30593119e244793bae9c5345/_jcr_content.resizedViewPort.noscale.assetRootS-2.jpg" /&#62;


Project: Cupra Master Convention
Client: Cupra
Agency: Vysion (Barcelona)
Creative Direction: Alex Ademà

Copy: Ángel Saavedra, Inés Masip
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	<item>
		<title>No és la mascareta, ets tu</title>
				
		<link>https://masipworks.com/No-es-la-mascareta-ets-tu</link>

		<pubDate>Wed, 16 Jun 2021 16:12:55 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/No-es-la-mascareta-ets-tu</guid>

		<description>


	El perreo hasta abajo y la mascarilla por encima de la nariz.

Perreo to the ground and face masks covering the nose.&#60;img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/64d37882244f1a185050bef557b701a453b9d8e818540a8b1130d900b5dce7e6/M_FIJO.png" data-mid="111640975" border="0"  src="https://freight.cargo.site/w/1000/i/64d37882244f1a185050bef557b701a453b9d8e818540a8b1130d900b5dce7e6/M_FIJO.png" /&#62;&#60;img width="1920" height="1200" width_o="1920" height_o="1200" data-src="https://freight.cargo.site/t/original/i/7169e63fd94ff2c6b4e3c6998e1b9f91b02a1b3500f0847b68cfa916d654bcd1/M_gif-23-2.gif" data-mid="111648343" border="0"  src="https://freight.cargo.site/w/1000/i/7169e63fd94ff2c6b4e3c6998e1b9f91b02a1b3500f0847b68cfa916d654bcd1/M_gif-23-2.gif" /&#62;


(ES) Después de varios meses de confinamiento docimiliario debido a la COVID-19, los jóvenes de Sitges se morían de ganas de salir a la calle y disfrutar del verano. No les culpo, la verdad, pero desde el Espai Jove del Ajuntament de Sitges querían que lo hiciesen con cabeza. 

Por eso, creamos una campaña de redes sociales que se reía de todas las excusas que existen para no ponerse la mascarilla, con la intención de convencer a los jóvenes de que llevarla puesta no le resta diversión al verano. Así, que ya sabes, si no te lo pasas bien este verano, “no és la mascareta, ets tu” (no es la mascarilla, eres tú).

(EN) 


After several months of lockdown due to COVID-19, the young people of
Sitges were eager to get out on the streets and enjoy the summer. I don't blame
them, to be honest, but the Espai Jove (youth organisation) run by Sitges Town
Council, wanted them to act sensibly.


So, we created a social media campaign which mocked all the excuses
youngsters might come up with for not wearing a face mask. The aim was to
convince young people that wearing a face mask needn’t take the fun out of
summer. So, if you're not having fun this summer, "no és la mascareta, ets
tu"(it’s not the face mask’s fault, it’s yours).


&#60;img width="1920" height="1200" width_o="1920" height_o="1200" data-src="https://freight.cargo.site/t/original/i/27ead5802204f861c336605e898ce6ac987681c2e128afd7dcebe7154decbaa6/M_CARRUSEL.png" data-mid="111648851" border="0"  src="https://freight.cargo.site/w/1000/i/27ead5802204f861c336605e898ce6ac987681c2e128afd7dcebe7154decbaa6/M_CARRUSEL.png" /&#62;&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/9a6e68fa13627d5922e536184bf33c039f27141a7f5d69e4cf8b936847cdad93/Lligar.gif" data-mid="111544913" border="0" data-scale="38" src="https://freight.cargo.site/w/1000/i/9a6e68fa13627d5922e536184bf33c039f27141a7f5d69e4cf8b936847cdad93/Lligar.gif" /&#62;
Project: No és la mascareta, ets tu.
Client:&#38;nbsp;Espai Jove del Ajuntament de Sitges
Agency: FLIRT
Creative Directors: Chloe Cordon, Alba Ciércoles
Art Directors: Marta Márquez
Copy: Inés Masip&#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>Aceituneros</title>
				
		<link>https://masipworks.com/Aceituneros</link>

		<pubDate>Sun, 21 Jul 2019 13:11:44 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Aceituneros</guid>

		<description>

Sin ellos, no seríamos lo que somos.
Without them, we wouldn’t be what we are.


(ES) Este es un homenaje a todas las familias que se dedican a elaborar el pilar fundamental de los platos de nuestro país: el aceite de oliva.
El spot está protagonizado por los agricultores y profesionales reales, en los campos de olivos y almazaras en los que trabajan día a día.

Aparte del spot, creamos varias piezas de branded content que explican en profundidad el valor del olivar tradicional. Una serie de videos y gráficas de prensa con un código editorial, con los que damos protagonismo al contenido y a la realidad de los personajes y del proyecto. (EN) 


This is a tribute to all the families that devote themselves to
producing the fundamental pillar of Spanish dishes: olive oil. The spot stars
farmers and actual professionals in the olive groves and olive oil mills where
they work every day.


As well as the tv commercial, we created branded content that explains
in depth the value of traditional olive groves. We created videos and editorial
style print ads that highlighted the content and reality of characters and the
project.


&#60;img width="2657" height="3508" width_o="2657" height_o="3508" data-src="https://freight.cargo.site/t/original/i/259124ac22ebb7c6329ad2cd184be6f70026f86667da7ca7c3861f165af5f86b/AF_CB_ADPRINT19_225x297_01072019_trz.jpg" data-mid="47094292" border="0"  src="https://freight.cargo.site/w/1000/i/259124ac22ebb7c6329ad2cd184be6f70026f86667da7ca7c3861f165af5f86b/AF_CB_ADPRINT19_225x297_01072019_trz.jpg" /&#62;
&#60;img width="2657" height="3508" width_o="2657" height_o="3508" data-src="https://freight.cargo.site/t/original/i/398e245c6978ac41339a1adb24f11c95967117d9a2efe6bab5586333633b66e9/AF_CB_ADPRINT19_225x297_01072019_trz2.jpg" data-mid="47155635" border="0"  src="https://freight.cargo.site/w/1000/i/398e245c6978ac41339a1adb24f11c95967117d9a2efe6bab5586333633b66e9/AF_CB_ADPRINT19_225x297_01072019_trz2.jpg" /&#62;
&#60;img width="2657" height="3508" width_o="2657" height_o="3508" data-src="https://freight.cargo.site/t/original/i/fe0dc761a9628b0fac7f6e6dcb39e9af60ad832b04ffe4d5d44ce416c626a2db/AF_CB_ADPRINT19_225x297_01072019_trz3.jpg" data-mid="47155636" border="0"  src="https://freight.cargo.site/w/1000/i/fe0dc761a9628b0fac7f6e6dcb39e9af60ad832b04ffe4d5d44ce416c626a2db/AF_CB_ADPRINT19_225x297_01072019_trz3.jpg" /&#62;
&#60;img width="2657" height="3508" width_o="2657" height_o="3508" data-src="https://freight.cargo.site/t/original/i/7c249145a70aef0e414d9387a6f2601f925bb4a90dd51fb0319170a7c88d3764/AF_CB_ADPRINT19_225x297_01072019_trz4.jpg" data-mid="47155637" border="0"  src="https://freight.cargo.site/w/1000/i/7c249145a70aef0e414d9387a6f2601f925bb4a90dd51fb0319170a7c88d3764/AF_CB_ADPRINT19_225x297_01072019_trz4.jpg" /&#62;

Project: Aceituneros
Client: Carbonell España
Agency: &#38;amp;Rosàs
Creative Director: Nacho Ginestra
Art Director: Oriol Castellar
Copy: Jorge Segarra, Inés Masip&#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>United we create</title>
				
		<link>https://masipworks.com/United-we-create</link>

		<pubDate>Tue, 23 Jul 2019 21:21:34 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/United-we-create</guid>

		<description>

 
The mere fact of doing will let us grow as artisans, 
as humans, and as a nation. 


(ES) Bluecoat es una ginebra craft elaborada en Filadelfia. Y para explicar su origen y el valor de su elaboración artesanal, quisimos hacerle un homenaje a la artesanía y a Estados Unidos. 

Creamos la bandera norteamericana a través de los elementos más representativos de distintas disciplinas artísticas y presentamos una serie de videos de making of, que mostraban cómo se habían creado las gráficas, a la vez que presentaban una reflexión sobre cada una de las distintas disciplinas representadas.(EN) 


Bluecoat is a craft gin made in Philadelphia. We wanted to pay homage
to both its artisanship and the United States by explaining its origins and the
value of its artisan production.


We recreated the American flag using the most representative elements
of different artistic disciplines, and presented a series of making-of videos.
These videos not only showed how the print ads were created, but also reflected each of the different artistic disciplines.


&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/f15ef713dc09d222d69e3887cf18a1b7da9c55dc740264db7bebaa5505c38881/BLUECOAT_LAYOUT_OK_15052019_NEW2.jpg" data-mid="47296802" border="0"  src="https://freight.cargo.site/w/1000/i/f15ef713dc09d222d69e3887cf18a1b7da9c55dc740264db7bebaa5505c38881/BLUECOAT_LAYOUT_OK_15052019_NEW2.jpg" /&#62;
&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/f05865cea9c75945ea36a328205d0b713985c1797a10bf8420f91ca200602f46/BLUECOAT_LAYOUT_OK_15052019_NEW5.jpg" data-mid="47296803" border="0"  src="https://freight.cargo.site/w/1000/i/f05865cea9c75945ea36a328205d0b713985c1797a10bf8420f91ca200602f46/BLUECOAT_LAYOUT_OK_15052019_NEW5.jpg" /&#62;
&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/7232dbd76a0aa4d395c29e4386b71ed966ec928bef725de0e850077bcc3aa72f/BLUECOAT_LAYOUT_OK_15052019_NEW6.jpg" data-mid="47296804" border="0"  src="https://freight.cargo.site/w/1000/i/7232dbd76a0aa4d395c29e4386b71ed966ec928bef725de0e850077bcc3aa72f/BLUECOAT_LAYOUT_OK_15052019_NEW6.jpg" /&#62;
&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/fb3859cd21fedce79ac61fc81f73f3ed0fca7c58f4ed798ecfad00d7457f0859/BLUECOAT_LAYOUT_OK_15052019_NEW7.jpg" data-mid="47296805" border="0"  src="https://freight.cargo.site/w/1000/i/fb3859cd21fedce79ac61fc81f73f3ed0fca7c58f4ed798ecfad00d7457f0859/BLUECOAT_LAYOUT_OK_15052019_NEW7.jpg" /&#62;
&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/dd76f5f7d6964847af025821a80c939d005b35b864fbf80952f5ab6dfee54224/BLUECOAT_LAYOUT_OK_15052019_NEW8.jpg" data-mid="47296806" border="0"  src="https://freight.cargo.site/w/1000/i/dd76f5f7d6964847af025821a80c939d005b35b864fbf80952f5ab6dfee54224/BLUECOAT_LAYOUT_OK_15052019_NEW8.jpg" /&#62;
&#60;img width="6363" height="4500" width_o="6363" height_o="4500" data-src="https://freight.cargo.site/t/original/i/f10536f8c543c42070d5d2b8645338d28359ee16b2a6e17ea8a22438b01201e5/BLUECOAT_LAYOUT_OK_15052019_NEW.jpg" data-mid="47296714" border="0"  src="https://freight.cargo.site/w/1000/i/f10536f8c543c42070d5d2b8645338d28359ee16b2a6e17ea8a22438b01201e5/BLUECOAT_LAYOUT_OK_15052019_NEW.jpg" /&#62;

	
Project: United We CreateClient: Bluecoat Agency: &#38;amp;RosàsCreative Director: Nacho GinestraArt Director: Oriol CastellarCopy: Inés Masip
</description>
		
	</item>
		
		
	<item>
		<title>Carbonell Awards</title>
				
		<link>https://masipworks.com/Carbonell-Awards</link>

		<pubDate>Tue, 23 Jul 2019 13:21:41 +0000</pubDate>

		<dc:creator>Inés Masip Rojas</dc:creator>

		<guid isPermaLink="true">https://masipworks.com/Carbonell-Awards</guid>

		<description>


(ES) Los aceites de
oliva Carbonell Magna Oliva y Carbonell Prestigio ganaron varios
reconocimientos por su calidad. Pero al final, el mayor premio que puede ganar
un aceite de oliva no es el reconocimiento de un jurado, sino el de las
personas que cada día lo utilizan en sus platos. Eso es lo que quisimos
transmitir en cada una de las piezas de esta campaña.(EN) 


Carbonell Magna Oliva and Carbonell Prestigio olive oil have won many
awards for high quality. However, the
greatest recognition an olive oil can achieve is not from a panel, but the
people who use it every day in their meals. This is what we wanted to convey in
this campaign.


&#60;img width="636" height="900" width_o="636" height_o="900" data-src="https://freight.cargo.site/t/original/i/5851c84b914ae5bc6b0caeac2613fd33adfb8dc05471fa7220aaf80e4f49ae69/Captura-de-pantalla-2019-07-23-a-las-23.15.34.png" data-mid="47212249" border="0"  src="https://freight.cargo.site/w/636/i/5851c84b914ae5bc6b0caeac2613fd33adfb8dc05471fa7220aaf80e4f49ae69/Captura-de-pantalla-2019-07-23-a-las-23.15.34.png" /&#62;
&#60;img width="634" height="899" width_o="634" height_o="899" data-src="https://freight.cargo.site/t/original/i/f5c25110c5b6a130f390fda481f44003dbae865376b62d7d429f71ce35cac844/Captura-de-pantalla-2019-07-23-a-las-23.15.54.png" data-mid="47212248" border="0"  src="https://freight.cargo.site/w/634/i/f5c25110c5b6a130f390fda481f44003dbae865376b62d7d429f71ce35cac844/Captura-de-pantalla-2019-07-23-a-las-23.15.54.png" /&#62;
Project: Carbonell Awards 2018
Client: Carbonell InternacionalAgency: &#38;amp;Rosàs

Creative Director: Nacho Ginestra
Art Director: Oriol CastellarCopy: Inés Masip


</description>
		
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